Summer on Etsy means less sales and less views. People are out frolicking on vacation, not behind a screen shopping. But believe me, if you play your cards right, things will get hectic again! Here are some things that you can do now:
Social Media
- Pimp your Facebook
- Add your Etsy Mini to FB
- Follow more people on Twitter (start with me!)
- Showcase some Etsians on your blog
Products
- Reshoot pictures
- Work on fall/ winter line
- Think about adding high/ low ticket items - more price points mean more sales
- Make more stuff - when things get busy, you won't have the time
Marketing
- Contact your local newspaper for a story feature
- Go through my low-budget marketing tips
Branch Out
- Look at other online venues - Cosaverde, Dawanda, etc
- Start booking craft fairs for fall and Xmas
- Contact boutiques for wholesale & consignment
