What, you haven't heard of Moo cards yet? Almost impossible... they are awesome. Pricey, but awesome. Here's the deal:
What are Moo cards
Moo cards are business cards sliced in half (vertically) with your own image or design on one side, and text (name, address, domain, Etsy shop, e-mail, whatever) on the other. And the best part - you can choose up to 100 different designs.
They are more expensive than regular cards (100 cost app. 19€/ $27), but remember - they are a lot less likely to be thrown away, so they are worth every cent, in my opinion.
Where do I use them
I always carry some on me, in case I meet someone who is interested. Plus, I include 1-2 cards in every order. And - I have actually just mailed a bunch to a fellow Etsian (Panjo) to include in her orders, I will do the same for her - our products fit each other, we thought.
More stuff to do with them
I have just come up with a brilliant addition - I have ordered tiny earth magnets to glue onto the text side. That way, people can use the image as a magnet and one of my critters greets them every time they look at their fridge.
You can use them as tags, bookmarks, magnets - Moo has some more suggestions.
My initial mistakes
Now I got really excited about just uploading your own images when I ordered my first batch - and it would have paid off to prepare a tad better. Here are my mistakes:
- German tag line and phone number
- Busy photos (with background)
- A little dull outcome due to matte finish
Had I been prepared, I would have thought long and hard about the text. And I have since started extracting my images, which look a lot better on the Moo cards as well. And I would have increased the brightness and contrast, to counter some of the dulling that occurs through the matte finish (which gives them a really nice, silky feel, though.)
My second order
When re-ordering, I was prepared - and I downloaded their template beforehand. They have a prepared Photoshop file (or JPG for any other graphic program) that has the correct resolution (300dpi) and indicates the safe area (where they will never cut) and the bleed (where they will certainly cut.)
Now all I had to do was take that file and start adding my own extracted images and my domain name on the back - much better than a simple, busy image. I made sure that my images are a tad too bright, so that they will not dull that much with the finishing.
I am currently working on creating memorable Moo cards for another Etsian who also got her banner through me - it's an extra investment, but well worth the trouble if you really want to get the best out of your Moo cards.
Here are all my new card images: